Targeted Emails

These are mobile-responsive emails built using templates, and following best practices for email marketing.

Features

• These are branded for the client and do not include any media group branding
• Responsively designed to accommodate mobile
• Guarantee of cross-compatibility with most email clients
• While we cannot embed a video, we may have an outgoing link to a video however
• A large selection of social media pages we can link to (Facebook, Instagram, Twitter, Youtube, Google+, etc)
• Animated Gifs work to create a strong visual brand
• Retina Display compatibility for the best visuals
• Live text for the best consumer experience

Available Documentation: Targeted Email Guide

Real Deal Emails

Real Deals are emails targeted to subscribers to our online and print products. These are co-branded with the Local Media Group. These emails are focused on bringing a specific retail or travel incentive or coupon deal to our local audience. These templates are locked and only the incentive and client branding can be changed.

Real Deal | 36 hour turnaround

This type of Real Deal is simple and straightforward. Typically follows a single column hero image/headline/copy/CTA format.

Real Deal Plus | 72 hour turnaround

This type of Real Deal is more complex, featuring multiple images, varied layout, or sometimes a client-specific header and/or footer in addition to the market’s header and footer.

Features:

• Strongly branded with the local media group, increasing the visibility within that LMG’s clientele
• Large, focused mailing lists that make sure the right people are seeing the specials
• Mobile responsive design